HELLO, I’M OSCAR LOMELI
I’m a filmmaker, creative director, and video strategist with 10+ years of experience turning brand ideas into content that connects, engages, and delivers measurable results.
What makes me different, I operate across the full production cycle; from concept development and creative direction through camera operation, colour grading, and final delivery. I don’t just produce beautiful content. I build content strategies that move real metrics.
Over the years I’ve produced campaigns for global brands like Omnilife (present in 20+ countries), cultural institutions, independent artists, and creative agencies across, USA, and Latin America.
Residence permit in Spain · Open to relocation EU
50M+ combined views · 120+ projects delivered · +60% engagement uplift.
RESULTS THAT SPEAK
Omnilife / Internal Communications Campaign (2024)
- Challenge: Increase training participation and leadership alignment across a multinational network of 20+ countries.
- My role: Concept, direction, scripting, production of training capsules, motivational content, and event materials. Full creative direction and execution.
- Result: +60% improvement in training participation and engagement. Scalable content library deployed across multiple regions.
Navidalia Theme Park / Social Media Campaign (2023)
- Challenge: Build digital visibility and drive audience attendance for a seasonal entertainment experience.
- My role: Social media campaign concept and direction — customer testimonials, highlight reels, and content strategy for multiple platforms.
- Result: +40% increase in online audience engagement. Significant boost in brand visibility and park attendance.
SKILLS & TOOLS
Production
Creative Direction · Cinematography · Camera Operation · Lighting Design · Drone / Aerial Filming · Pre-production Planning · Music Video Production · Event Filmmaking · Documentary
Post-production
Adobe Premiere Pro · DaVinci Resolve · After Effects · Colour Correction & Grading · Sound Design · Motion Graphics
AI & Emerging Tools
Midjourney · Higgsfield · Kling · AI-assisted video workflows · Concept to image production
Design
Adobe Photoshop · Illustrator · Lightroom
Languages
Spanish_Native · English_Professional working proficienc
AWARDS
- CUACO
- MEX-04/09
- AUDIOVISUAL ART
- PROYECTA
- MEX-03/20
- FILM DANCE
01
Work Experience
2018 – 2025
Omnilife
Creative & Video Strategy Lead
2015 – 2018
Lizard Films
Creative & Video Strategy Lead
2011 – 2015
Jazha films
Filmmaker – Video editor
2009-2011
Cultura Udg
Entertainment Photographer
02
Education
2023
Workshop
IFOE Stage Lighting Design
2022
Workshop
Creative production by Natasha Mosh
2022
Workshop
Cinematic lighting for stop motion by Michelle Amado
2021
Diploma
Narrativa Audiovisual por Sexto Sentido
2019
Worskshop
Dirección y Fotogradias para cine por Carlos Marcovich
2012
Diploma
Sound for film, radio and television by Uxmalase
2006 – 2009
University
Bachelor of Visual Arts for Photography